The award is judged by a panel of marketing industry experts and is awarded based on which agency they believe will make the biggest breakthrough in 2017. It is based on creative work delivered, new business wins and sheer speed and size of growth. It’s the first time that an agency from Manchester has won this award and only the second time an agency outside London has won it.
The announcement was made as the finale of the MAA’s annual DoDifferent Awards at an awards ceremony at ‘The Brewery’ in East London. The ceremony is attended by some of the biggest and best marketing agencies in the world with the Breakthrough Award often seen as the chance to spot the next big thing.
Creative director, Stewart Hilton said: “Our mission at ZEAL is to be the most recommended agency in the world by 2020 and this win is another major step to achieving this. It’s great that some of the world’s biggest brands can come here to Manchester and enjoy breakthrough creative work. Previous winners of this award have gone on to massive things so hopefully this will be just the start of something big for ZEAL and all who sail in her”
Matt Sullivan, Head of Membership and Awards Manager at MMA said: “It was great to see this year’s awards reinforce that great work is coming from all over the country, not just the big London agencies. We had companies from all over the UK picking up awards and what was particularly symbolic is that the winner of the coveted Breakthrough Agency Award was from Manchester. Zeal has built a fabulous business in just over two years, it’s a well-deserved win.”
ZEAL Creative, specialists in activation campaigns for grocery brands, has grown from two founders in a boiler room to a team of 28 people in just over two years. The agency creates promotional and shopper marketing campaigns for some of the world’s biggest brands; lncluding Nestlé, Kellogg’s, Pringles, PZ Cussons and ASDA.
ZEAL Creative is based in The Landing, MediaCityUK. For more information, visit: ZEALcreative.com
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